Impactful and engrossing, infographics are a valuable content marketing tool with which to drive customer engagement and increase brand awareness, all while highlighting a topical issue or [...]
Read moreThe Do’s and Don’ts of Infographics
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3 Tips to Get More Out of Your Visual Content
Creating visual content is essential to any digital marketing strategy. After all, information is often easier to consume in a graphic format. You know the benefits to [...]
Read moreHere’s Why Your Brand Needs More Graphic Content
Graphic content is not just pretty on your social media feed. It is now essential to all brands to connect emotionally with readers, engage followers instantly, and [...]
Read moreWays to build a valuable brand partnership
Strategic brand partnerships can be a hugely beneficial marketing tool, creating brand awareness and brand equity, demonstrating creativity and attracting new consumers. From RedBull to Uber, to [...]
Read moreHow to manage social media blunders
Social media is a space of immense opportunity, offering brands space to engage with customers, strengthen brands and reach new markets. It also provides less-positive opportunities, like [...]
Read moreHow to create a cohesive brand identity
A consistent brand identity is crucial to any brand- a brand identity is the sum of how your brand is presented and expressed. For your brand to [...]
Read moreTrending in 2018: What dominated the world of hashtags and Google searches this year
2018 could be described as a bit rough. Political scandals, out-of-control wildfires, concern over environmental damage and pollution, strikes and food-borne diseases all served to create their [...]
Read moreThe value of high-quality photos when managing your brand
Building and maintaining a brand is a complex and serious undertaking. And when it comes to your business, your website and logo will be the first thing [...]
Read moreSocial media in South Africa & what it means for your brand
South Africa’s online presence is growing. With over 4 billion users making use of the internet in 2018, and Africa showing the strongest global growth rates in [...]
Read moreWhat is SEO and how do you use it?
As modern-day industries have grown and developed with technology, business needs and techniques have changed. These days, it’s unlikely potential customers will look to the yellow pages [...]
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