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Why hashtags are essential in social media marketing: Part 2

July 20, 2020 Digital Cloud Social Media No comments yet

Over the years, hashtags have become increasingly more popular with people using them to create awareness around activism.

Why hashtags are essential in social media marketing: Part 1

July 15, 2020 Digital Cloud Social Media No comments yet

Did you know that the hashtag is thirteen years old? The hashtag (originally called the pound sign) didn’t appear online until the late 1990s!

Laws of Branding #1: Positioning Statements 2

May 28, 2020 Digital Cloud Creative, Social Media No comments yet

In the previous article, we discussed what a positioning statement is and what its purpose is. This article will discuss how to create one.

The Laws of Branding #1: Positioning

May 10, 2020 Digital Cloud Creative, Social Media No comments yet

There are similarities not only in the demographics of your target market but the psychographics. The psychology within branding is pivotal to your success.

New Influencer Marketing Trends for Brands

December 9, 2019 Digital Cloud Social Media No comments yet

The trend of partnering with online creators, bloggers and influencers on social media to boost branding is not going to disappear any time soon. Influencer marketing continues [...]

TikTok: What’s it all about?

December 5, 2019 Digital Cloud Social Media No comments yet

It’s the app that’s taken the internet by storm and drawn worldwide attention. Welcome to our introduction to TikTok, where we will dive into all the details [...]

Why Facebook Marketing Matters

October 14, 2019 Digital Cloud Social Media No comments yet

Many business owners underestimate Facebook, unaware of how this global social platform can drive sales, boost brand awareness, manage information and so much more! Facebook is a [...]

What is Influencer Marketing?

September 25, 2019 Digital Cloud Social Media No comments yet

The dummies guide to influencer marketing. Influencer marketing is one of the most important marketing developments to emerge in the digital age, combining classic marketing theory with [...]

Add Some Fun to Your Social Media with Memes

July 19, 2019 Digital Cloud Social Media 2 comments

Thousands of memes are added every day online. Easy to create and free, memes can have a positive social impact on your audience and add some fun [...]

What is the Difference Between Digital Marketing and Social Media Marketing?

March 27, 2019 Digital Cloud Social Media 1 comment

For many business owners, there exists an aura of mystery and uncertainty surrounding the online marketing of their companies, causing confusion and doubt. Our simple guide to [...]

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